Digital Marketing Summit for Canadian Nonprofits and Public Sector

Ottawa, Ontario

January 29th + 30th, 2025

Super Early Bird Tickets Available
Secure Your Seat

Empowering Leaders in Marketing Innovation Actionable Strategies and Tools to Elevate Your Impact

Welcome to SocialNext: Ottawa, a two-day Public Sector and Nonprofit Marketing Summit tailored to professionals driving innovation in communications and strategy. This year’s event features expert-led presentations and panels covering critical topics such as harnessing AI for nonprofit marketing, building trust in digital campaigns, and crafting content that engages diverse communities.

Learn actionable strategies to navigate the rapidly evolving marketing landscape, including leveraging data-driven insights, overcoming barriers to inclusion, and maximizing your digital presence. Each session is designed to provide tools and knowledge you can immediately apply to your organization’s efforts.

SocialNext: Ottawa is more than a conference—it's a platform to connect with peers, exchange ideas with industry leaders, and strengthen your organization’s impact through cutting-edge marketing and digital strategies.

Join us at Bayview Yards on January 29th and 30th, 2025.

What to Expect

1.5 days of 14+ exceptional speaker sessions to choose from.

Networking and community-building receptions.

Workshops that bring advanced marketing strategies to life.

Bayview Yards is a dynamic and energized hub for innovation

Insights from Public Sector and Nonprofit Marketing Experts

Speakers at SocialNext: Ottawa bring expertise in tackling the unique challenges faced by nonprofit and public sector organizations. From navigating AI innovations to building trust and engaging diverse audiences, they deliver strategies tailored to your mission. These industry leaders provide actionable insights and proven approaches to help your organization thrive in an evolving landscape.

Check Back Regularly for Speaker Updates

The Brightest Light is the Indirect Light

Taylor Barrie view bio Vice-President, Communications

Lead Out Loud: Leverage Your Personal Brand & Thought Leadership for Impact

Daniel Francavilla view bio Founder

More Than Trolls: Tips and Trends for Digital Crisis Management

Mary Kapusta view bio Director, Communications and Engagement

Moving Mountains: How to Get Your Comms Strategy Approved

Kevin Parent view bio Social Media Lead

Panel: The Digital Marketing Talent Landscape

Darian Kovacs view bio Operations Coordinator

Empowering Communities: How Technology Transforms Food Rescue and Reduces Waste

Lourdes Juan view bio Co-Founder & CEO

The AI Revolution and the Future of Nonprofit Marketing: What You Need to Know

Emily Baillie view bio Digital Marketing + AI Educator at Compass Content Marketing

Crystal MacGregor view bio Director of Communications & Marketing at Food Island Partnership

Persuasion Works: The Art of Advocacy Marketing

Zain Velji Partner

Adapting to the AI-Driven Search Revolution

Ronnie Malewski

Majd Khaldi Senior Client Partner, Public Sector

Email Marketing: Foundations, Compliance, and Strategy to Perform

Geoffrey Blanc General Manager

Social for All: Accessibility Practices for Your Favourite Platforms

Maddie Alvarez Senior Content Strategist

Discussion: The Digital Marketing Talent Landscape

Karine Courtemanche President of Media Group

Layers of Identity: Understanding Indigenous Audiences

Elizabeth Bunney Co-Founder and CEO

Discussion: The Digital Marketing Talent Landscape

Deanna Wampler Manager, Social Media and Digital Content Strategy

Adapting to the AI-Driven Search Revolution

Basil Hatto Adapting to the AI-Driven Search Revolution

Discussion: The Digital Marketing Talent Landscape

Richard Wong Home, Kitchen, & Home Improvement Advertising Industry Lead

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Our Schedule

  • Workshops

  • Conference Sessions

    Networking Reception

Who Should Attend

SocialNext: Ottawa is an essential professional development event for individuals in the nonprofit and public sectors who are responsible for marketing, communications, and digital strategy. This summit is designed for professionals looking to advance their skills and stay current with the latest trends and best practices in marketing and communications tailored to the unique needs of the public sector and nonprofit organizations.

  • Nonprofit Marketing Managers
  • Public Sector Communications Professionals
  • Digital Strategy Leads in Nonprofits
  • Government Marketing and Communications Officers
  • Nonprofit Development and Fundraising Professionals
  • Program Managers in Public Service
  • Executive Directors and Organizational Leaders
  • Communications and Outreach Coordinators
  • Public Affairs and Advocacy Professionals
  • Nonprofit and Public Sector Consultants